Tamkeen launched the Bahrain Trade Fair to help increase market demand and to help businesses by providing them with an effective way to promote their products and restore consumer confidence.
The Bahrain Trade Fair which is being held across the Kingdom in the Governorates is free of charge for participating exhibitors and has attracted more than 520 businesses and thousands of visitors. Trader/Businesses are encouraged to sell their products at competitive prices to attract visitors.
They also have many surprises in store for visitors who can win a variety of prizes from sponsors, such as, Gulf Air, Batelco, Al Hawaj Group, Sofitel Luxury Hotels, Bahrain Development Bank, Midway Supermarkets and Lost Paradise of Dilmun. Many visitors have already won prizes from the Capital, Muharraq and Northern Trade Fairs that have concluded this month.
“Tamkeen is proud of the amazing response that the fairs have accomplished so far and we are looking forward to serving the Central and Southern Governorates next. The fairs have given traders/businesses the opportunity to showcase new and existing products, generate leads, drive incremental sales and balance market demand. Tamkeen will continue to support local Bahrain business development,” Tamkeen’s Senior Manager of Planning and Development, Dr. Nasser Qaedi, said.
The Central Governorate Trade Fair is the fourth Trade Fair inaugurated on Friday by Shaikh Mohammed bin Essa Al Khalifa, the Chairman of Tamkeen. The objective of this initiative is to increase market demand and develop new opportunities for the private sector. Another objective of the Trade Fairs was to get a variety of products on display, all under one roof at venues that are easily accessible in each governorate for visitors. Not only are the participating Traders/Businesses benefiting from this initiative but also the surrounding outlets can benefit as well due to the increased traffic in the area.
The Central Trade Fair was inaugurated by Shaikh Mohammed Bin Essa Al Khalifa, Chairman of Tamkeen and accompanied by Dr. Essam Fakhro, the head of BCCI and the Governor of the Central Governorate, Mubarak Al Fadhel, in the presence of other officials.
Tamkeen initiative aimed at supporting SME’s and especially smaller businesses and productive families to enhance the supply and demand in the market and encourage traders/businesses to reach the demands in their own communities.
Visitors, shoppers should also remember that they will be eligible for scores of sponsored prize vouchers during the events for each of the Governorates. All visitors have to do is bring their shopping receipts to the designated booth at the Northern Trade Fair and exchange it for vouchers, whereby every BD5 worth of shopping can be exchanged with 1 voucher for a chance to win valuable prizes
The Central Governorate Fair will continue until the 27th of July 2011 at Isa Town Club.
Southern Trade Fair will take place at the Riffa Club from 25-30 July
The Fairs will be open to the public from 10.00 am to 10.00 pm.