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Middle East's first Apple Premium Reseller store opens doors for business in Bahrain

June 10, 2011
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Minister Fakhro, Khalid Almoayyed, Sufiyan Almoayyed with Stephanie William during a tour of the store
Industry and Commerce Minister Dr. Hassan Fakhro praised all efforts made by the private sector to stimulate the economic activity in the Kingdom of Bahrain. The Minister, who opened the first Apple Premium Reseller store at Seef Mall, said private sector would remain a vital and the most important pillar to support development process and economic development witnessed by the Kingdom of Bahrain.

He also praised the positive initiatives undertaken by this sector to attract more investments to the kingdom.

Dr. Hassan Fakhro was received by Khalid Abdul Rahman Almoayyed and attended by US Acting Ambassador Stephanie William and a number MOIC officials, businessmen, and investors.

During the tour of the shop the Minister was got briefing on what was included of advanced and digital electronic such as IPad and IPhone from Apple global products, expressing his admiration of these advanced technologies and commended the prestigious level of I Machine store, which is a famous brand names in the world of technology information and digital devices.

Khalid Al Moayyed thanked and appreciated the government and MOIC for all efforts in order to support and consolidate national economy foundation by continues encouragement and large facilities provided by the private sector for attracting investors and international companies to make Bahrain center for their business and investments.

Sofyan Almoayed, Managing Director of iMachines the investments in this mega store of Apple was reflective of the attractive investment and business climate of the country.

VIVA announced launching special offers through the first Apple Premium Reseller “iMachines” in Bahrain which was officially opened on Thursday at the Seef Mall.

“We are very excited to see iMachines and VIVA teamed up. This is an important step for the industry as two great companies join forces to give our customers one of the most important technological additions to the mobile landscape this century,” Sofyan Almoayed, Managing Director of iMachines, said.

The new store is located in Seef Mall’s West Extension and completely designed at Apple headquarters in Cupertino, California, and is considered the first Apple Premium Reseller version II in the region. The new store, which will carry VIVA’s popular iPhone 4 packages, will also offer shoppers the opportunity to learn and experience Apple’s innovative products and solutions in a modern and welcoming environment. This outlet will hold the complete range of Macs, including desktops, notebooks, displays and software together with the full range of iPods, iPhones and related accessories.

“IMachines is bringing Apple products a step closer to Bahraini customers and we’re very happy to offer our unique services through this exclusive outlet” said VIVA Chief Commercial Officer, Andrew Hanna.

VIVA is also offering and for a limited period only a one month free rental on broad band services as well as a free broadband device with any purchase from the new store.

Tags: Apple Premium Reseller storeIndustry and Commerce Minister Dr. Hassan FakhroIPad and IPhoneKhalid Abdul Rahman AlmoayyedManaging Director of iMachinesSofyan AlmoayedUS Acting Ambassador Stephanie William
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