The Bahrain’s meeting, incentives, conferences and exhibition (MICE) sector has gained special importance because of competition and high demand, thanks to the support and guidance of the wise leadership of the country.
Bahrain has taken the right and appropriate steps in this area and has become one of the major countries in the region who specialized in hosting various exhibitions, attracting large exploring new markets for their products or promoting new business.
Available infrastructure and development in the Kingdom, with regard to facilities provided for exhibitions and conferences as well as for international companies to organize such events, enabled the country to meet all development requirements in presence of Bahraini airlines plying between various international destinations attract millions of visitors who belong to all denominations and sectors, as well as businessmen and investors, in addition to the unique location of Bahrain as a rallying point and a point of linkage between various parts of the world, together with the success in surmounting the impact of the global financial crunch and debts crisis.
Bahrain also enjoys a strategic location in the middle of densely populated regions, and it is a place a coveted by international financial institutions, particularly from China and India, as well as Bahrain’s stable political climate scene despite the relative unrest that happened in the first quarter of this year, which returned back to normal as soon as steps and initiatives were made to satisfy everybody’s demands.
Bahrain, one of the pioneers in the field of organizing industrial exhibition, in the Bahrain Convention and Exhibition Center was a member of the Paris-based International Federation of Trade centers since 1995; also Bahrain actively participated in many annual conferences, with 83 countries in 4500 galleries, 181 fairs around the world.
No doubt many of the goals and objectives behind mobilization of efforts and energies so that Bahrain becomes a base for the exhibitions industry not only in the GCC region but also all over the Middle East.
The most prominent of these objectives is that the country’s wise leadership seeks to promote the Kingdom and its position in world public opinion as a nation that succeeded despite being small in size and despite the scarcity of its natural resources to diversify its sources of income and a become the center of regional trade and global base for the financial services industry in the region and of course to become an attraction destination for local, regional and international tourism.
The importance of the exhibitions industry leads to boosting the Kingdom’s national economy and other economic sectors, particularly the financial services industry and Offshore banks to make Bahrain their base, as a result of Bahraini genuine hospitality, sightseeing attractions and world-class hotels, restaurants and facilities which are a source of welcome to local, regional and international guests, visitors, exhibiters and organizers.
Bahrain will definitely reap double benefits from organizing trade fairs and exhibitions because it has been blessed with political stability and an atmosphere of security and safety which enable the country to attract a lot of international companies and to become a destination for international local, regional and international trade fairs, exhibitions and conferences.