As part of the promotion, card holders will be automatically entered into a monthly draw on every BD 50 worth of collective spends, with the winner being offered the opportunity to spin a giant prize-laden wheel to win one of the various prizes on offer including cash up to BD 2000, shopping vouchers worth BD 1000 from Moda Mall, an all-expense paid weekend holiday for two at Al Areen Palace & Spa or specific card activity related prizes. The draws, to be held at the Bank’s corporate offices at the Bahrain World Trade Center, will be supervised by the Bank’s internal auditors, the external auditors Ernst & Young and the Ministry of Industry and Commerce.
“Following our recent launch of bancassurance as well as a refreshed Ayadi scheme offering the biggest grand prizes during our three Eids, I am pleased to roll out our latest credit card ‘swipe to spin and win’ promotion that rewards our customers when they swipe,” Jamal Al-Hazeem, Chief Executive Officer of BMI Bank, said.
“An easy and direct usage promotion, the new campaign will automatically entitle all our current credit card holders including Diners Club to an opportunity to enter the monthly draw to win a chance to spin a wheel with exciting prizes. Given the overwhelming response our previous credit card campaign generated I am confident our current promotion will encourage our card holders to start using their cards to win.”
“At BMI Bank, we continually strive to provide our customers with exclusive, value-added and rewarding financial solutions and believe that the launch of this latest program is a step further along the path of strengthening our position as a strong retail bank in Bahrain.”
In addition to the current promotion, the Bank also offers its credit card customers a range of value-added services including free real time SMS alerts every time they use their credit cards, Purchase Protection Insurance and Secured Wallet Insurance. BMI Bank currently offers a Classic and Gold credit card. The Bank’s La Carte credit card co-branded with Geant Hypermarket Bahrain, offers customers exclusive discounts, an installment option of up to 18 months and loyalty points when items are purchased from Geant hypermarket, Le Marche and Last Chance supermarkets in Bahrain.
BMI Bank also owns the Diners Club which currently offers customers a unique ‘Business World Gold Membership’ program in conjunction with Regus Group that provides them unlimited access to 1000 business lounges featuring high-speed internet, in 450 cities in the world. In addition customers also receive access to over 450 airports lounges, membership into the accolades rewards program enabling them to redeem points for air miles, gifts or cash back on all local purchases, free travel insurance (up to $300,000 worth of cover) along with a low interest rate and APR.