Delta Faucet, one of the largest manufacturers of residential and commercial faucets, today celebrated the opening of its new regional headquarters in the Middle East. The regional headquarters is strategically located at the heart of the JLT Free Zone in Dubai in the United Arab Emirates. The office was officially launched by Ahmed Bin Sulayem; Executive Chairman of Dubai Multi Commodities Centre, (DMCC), other dignitaries included Raja Al Gurg, Managing Director of the Easa Saleh Al Gurg Group and John Simmons, Commercial Counselor at the Embassy of the United States, Abu Dhabi.
The new multi-purpose operation will support the company’s continued growth in the region, serving as the sales and marketing hub, providing training facilities for design and construction professionals and operating as a corporate showroom showcasing innovative products from the Delta and Brizo brands.
“Our infrastructure, products and services attracts international brands such as Delta Faucet and bears witness to our wide appeal for companies looking to setup their regional headquarters in the DMCC Free Zone,” Ahmed Bin Sulayem, Executive Chairman of DMCC, said.
“Delta Faucet Company is already a market leader in the US and to see the company choose to open their regional headquarters at the DMCC Free Zone, as it prepares for further expansion, is testament to DMCC and Dubai’s strength as a global business hub. We welcome our new partners to the Free Zone, now home to over 7,300 start-ups and multi-nationals, where its employees will benefit from a world-class regulatory environment, physical and financial infrastructure and a thriving marketplace where people can trade with confidence,” he added.
A worldwide leader in faucets and related accessories, Delta Faucet Company sells products in more than 53 countries, including nine markets in the Middle East. Within the UAE, Saudi Arabia, Qatar, Oman, Jordan and Lebanon, the company’s faucets are sold through retail stores and wholesale showrooms.
“Delta Faucet Company’s international growth strategy is based around emerging markets, and we see enormous potential in the Middle East in particular. When it came to selecting a headquarters, Dubai was a natural choice due to its impressive infrastructure, large-scale construction projects and connectivity to the rest of the region,” Ross Jackson, General Manager, Delta Faucet Company, Middle East, said.
To support its expansion efforts, Delta Faucet has appointed a Regional Sales Manager, Regional Business Development Manager and a Regional Marketing and Communications Manager. The company, which has been operating in the region for the past three years, has forged strong alliances with resellers and distributors.
“With our newly established base here in the UAE, we want to be seen as the partner of choice to developers and designers who want to use water in a more practical way,” Jackson added.