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Jaguar cars sales up 106% in Bahrain

October 30, 2014
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Manama: With sales of Jaguar already up 106% since the Euro Motors took over the dealership, Euro Motors, the exclusive dealer of Jaguar and Land Rover in the Kingdom of Bahrain, are expecting 20% to 30% growth in the following year.

“We have invested heavily in the state-of-the-art sales and after sales facility in Bahrain and 106% sales growth upon completion of first year was very encouraging for us and now the efforts will be on to achieve 20% to 30% more sales in the second year,” newly appointed General Manager of Euro Motors Jaguar Land Rover Simon Ellis on the sidelines of the 1st anniversary and financial scheme told The24X7News Bahrain (www.twentyfoursevennews.com).

He also announced the launch of a Financial Services Package with the Bank of Bahrain and Kuwait (BBK) during a press conference and a special media lunch held at the Euro Motors showroom in Sitra.
The step is in conjunction with luxury automotive manufacturer Jaguar Land Rover’s launch of a branded Financial Services Programme across its key dealer network in the MENA region so as to further expand its portfolio of services.

The official launch of the Financial Services Solution was followed by the equally significant announcement of the appointment of Ellis comes from a strong automotive background, having worked with renowned brands in the GCC and the United Kingdom and brings with him a wealth of over 22 years of automotive sales and marketing experience.

These announcements coincide with the first anniversary of Euro Motor Jaguar Land Rover’s appointment as the official dealership of the highly distinguished marque, Jaguar, in the Kingdom of Bahrain.

“It gives me great pleasure to announce 3 new developments that are taking place. Firstly, I would like to officially welcome Mr. Simon Ellis to the position of General Manager of Euro Motors Jaguar Land Rover. We are confident in Simon’s capabilities due to his vast experience in the automotive industry and his admirable credentials and we look forward to working together as a team to further build on the success of Euro Motors. Secondly, the 27th of October marks the first year anniversary of Euro Motors’ appointment as the official Jaguar dealership in the Kingdom of Bahrain. We celebrate this occasion as the past year has been exceptional in terms of achievements and Euro Motors has grown and prospered fruitfully with Jaguar,” Zayed Al Zayani, Managing Director of Euro Motors Jaguar Land Rover said.

“Also, as a part of the celebration, Euro Motors is proud to have launched the Financial Services Package to make the purchase of a Jaguar or Land Rover vehicle that much more simpler and convenient”, he added.

“Being part of the Euro Motors Jaguar Land Rover team is definitely a one-of-a-kind opportunity and I truly feel blessed to be a part of this experience. It gives me great pleasure in joining such an enthusiastic and prestigious team representing two fantastic brands. I look forward to a long and flourishing relationship with our customers and the Euro Motors team,” Ellis said.

With regards to the Financial Services Programme, Euro Motors Jaguar Land Rover partnered with BBK to assist customer purchases for new or pre-owned Jaguar or Land Rover vehicles through both conventional and Sharia compliant facilities. The Financial Services Programme will allow customers to trade-in their existing vehicle, select a new one and arrange the finance deal that best suits them; giving customers a convenient and direct route to competitive finance packages and best value for money options, on selected vehicles. Potential customers can purchase a car through BBK and avail an excellent offer with 20% down payment, absolutely 0% interest for 3 years in 36 monthly installments.

Also, customers can choose to acquire their vehicle through Zayani Leasing. This can be done by availing their offer of paying a refundable security deposit and making monthly installments in either 12 or 36 monthly payments depending on the models they wish to purchase.

“The fair and economical Financial Services Programme will be greatly beneficial to all those who wish to purchase any of the selected Jaguar models that the offer is valid on and allows us to look after our customer interests. We are confident that it will further drive our business growth with first class customer experiences and guaranteed standards of product excellence,” Zayed Al Zayani said.

Having already been a long standing partner and official Land Rover distributor in the Kingdom for over 15 years, Euro Motors was appointed by Jaguar Land Rover Limited as the Exclusive Importer and Distributor for Jaguar in Bahrain in October 2013. Euro Motors has since gone from strength to strength in exceeding all expectations with their exceptional sales record with respect to Jaguar vehicles.

Continuing to achieve further success, Euro Motors Jaguar Land Rover succeeded in acquiring the rightful positioning for the Jaguar brand in the kingdom, through diligent efforts exerted by its Sales, Marketing and After Sales teams.

Since the start of its operations in 1998, Euro Motors has successfully positioned itself as the leader in the automotive industry in the Kingdom of Bahrain. Continually striving to attain the highest standards, Euro Motors does not compromise on presentation, quality, technical service or customer care in accord with its belief in offering the utmost to customers.

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