Manama: Canon Middle East, a leader in imaging and business solutions, strengthened its product portfolio in Bahrain by unveiling the latest ranges of its inkjet printers – the MAXIFY series and i-SENSYS laser series at a special event held at the Diplomat Radisson Blu.
Canon’s MAXIFY range is perfect for small businesses and for office spaces where printers are shared by a team. Wi-Fi connectivity allows the printers to deliver wireless printing from mobile devices. The i-SENSYS series, on the other hand, enables high-speed, high-quality laser printing, copying and colour scanning with its professional laser quality technology.
“Bahrain is witnessing a steady rise in the number of small home offices, which is a great opportunity for Canon to cater to. The outstanding print technologies, the broad product range and price competitiveness is perfect to meet the demands of any small and growing business. We are excited to introduce these new ranges in Bahrain and look forward to growing the success story in 2015,” Hendrik Verbrugghe, Marketing Director, Canon Middle East, said.
The event which was organised by Intercol, Canon Middle East’s authorised distributor in Bahrain, was largely attended by Canon’s leading retailer partners including Sharaf DG, LuLu Hypermarket, Carrefour, Geant and others.
LuLu Hypermarket and Intellex were awarded the best OPP (Office Personal Products) performer of 2014 while Sharaf DG won the award for best PV performer of 2014.
“The latest range of MAXIFY and i-SENSYS is highly user-friendly and greatly efficient. The launch demonstrates Canon’s commitment in empowering Bahrain’s customers with the latest technology while the awards are reflective of the value and trust Canon places in its partners, enabling us to strengthen our ties. We hope to organise more of such events,” Dinesh Ramankutty, General Manager, Intercol, said.
Some of the hero models showcased at the event included MAXIFY MB5340, i-SENSYS MF229dw and i-SENSYS LBP6230dw.