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BBK launches ‘forward banking’ initiative

October 23, 2011
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BBK, unveiled its new corporate campaign “Forward Banking”, reasserting its progressive approach and taking the standards of the industry to the next level. The double arrows of the campaign appeared in different media in the Kingdom, illustrating that BBK leads the way ‘forward’ and in doing so helps it customers to move forward as well.

With this campaign, BBK reaffirms its support to its customers, and empowers them to shape their tomorrow with confidence thanks to innovative & relevant banking solutions, catering to individuals, large corporations as well as SMEs. The campaign highlights BBK’s strength; four decades of banking know-how supporting consumers, businesses and local communities throughout their lives. It also refers to its values, demonstrating BBK’s commitment towards all its stakeholders.

“Our customers’ success is our priority, said A Karim Bucheery, BBK’s Chief Executive. “We live in a world of constant movement, where everything evolves everyday a little faster, this is why at BBK, we strive to always be one step ahead so that we can anticipate our customer’s needs. Over the past 40 years BBK launched pioneering services, continuously delivering consumer-friendly enhancements to better serve customers. Today, in the era of Forward Banking, BBK customers are able to solve challenges, explore new directions and achieve their aspirations. ”

As a revolutionary market leader, BBK has built a name and reputation which is respected locally as well as internationally. BBK has been at the forefront, incorporating the latest technologies to provide the finest services. Its e-banking solutions provide new generation services through its user friendly award winning website www.bbkonline.com. Its Cash management platform BBKCashlink is a revolutionary online solution for businesses. With a wide network of branches and Financial Malls, along with the telebanking, Cash depository machines and ATM services, BBK is always close to its customers.

And while striving to secure the highest standards of products and services, BBK has continued in its strong commitment to corporate governance on one hand and its tradition of investing in the community and playing an active role in the corporate responsibility on the other hand.

Tags: BBKforward banking
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